On Wednesay, breast cancer supporters crowded into the CityArts Factory in Orlando Florida to kick off the "PINK ART" exhibit, which was organized to promote awareness of the pervasive disease.
"We don't want cancer to be a 'hush, hush' issue, but rather in the front row of the conversation," Maria Cristina Santana, director of the University of Central Florida's (UCF) women's studies department, told the Orlando Sentinel.
The event certainly didn't whisper its message, as the CityArts Factory was virtually wallpapered with bras of all sizes, portraits of clothed and unclothed women, and every hue of pink imaginable.
Two photos on the wall, which were taken by 22-year-old Rachel Wilson, depict a woman holding an arm across her bare chest. In one picture the word "conquer" is written on her arm - the other features the word "strength."
Although organizers feared that the event would not receive much participation, Santana estimated that at least 300 people visited the gallery on opening night, raising about $725 to help fund a UCF women's studies scholarship and the nonprofit organization, Keep A Breast Foundation, reports the news provider.
Breast cancer is the most common type of cancer among women, affecting about 192,000 American women each year, according to the National Cancer Institute.