Breast cancer awareness
fundraisers often find creative ways to use the cause's signature color. One bakery chain in Australia lets people have their pink - and eat it, too.
According to Manly Daily, Bakers Delight bakeries coordinate an annual campaign that promotes breast cancer awareness. The dessert shops, which serve up tasty buns topped with light pink frosting, donate all profits to Breast Cancer Network Australia (BCNA).
This year, the pastry establishment hopes to raise $1 million.
"The buns taste so good and because the proceeds are going to a good cause it instantly makes them guilt-free," Kirsty Muir, a breast cancer survivor who is helping to promote the program, told the news source.
Lyn Swinburne, the CEO of BCNA and a breast cancer survivor herself, admits that the fundraiser is an incredible way to further awareness of the disease.
"The campaign is an extraordinary collaboration between individual Bakers Delight bakeries, breast cancer survivors and the community," she told the news outlet.
According to the Australian Institute of Health and Welfare, breast cancer was the most common form of the disease diagnosed in females in 2005.