The WNBA's Breast Health Awareness Week kicks off August 3 and goes until the August 10, helping raise funds and awareness for breast cancer, WNBA.com
There will be four nationally-televised games that will also feature special programming which will outline the league's breast health initiatives. The home teams in each match will wear special pink and white uniforms, the coaches will don pink ties or scarves and the referees will be using pink whistles.
The league will also be holding their Breast Health Auction online and will feature items like autographed pink and white basketballs and the uniforms worn by the players during this event. The proceeds will benefit the Kay Yow/WBCA Cancer Fund in partnership with The V Foundation.
Teams will also be hosting in-arena Breast Health Awareness Night events where they will honor local breast cancer survivors, hold live auctions and provide breast cancer information.
The Kay Yow/WBCA
was founded in memory of North Carolina State University's head women's basketball coach Kay Yow, who lost her battle with the disease in January 2009. The organization is committed to raising money to further breast cancer research and promote awareness about the illness.